The Internet is not just for young people anymore, now everyone is on the Internet and even grandmothers are texting their friends. Interestingly enough, older folks have a totally different set of interests when they go online. Much of their day is spent thinking about their friends and family, and the home where they live. This of course is the baby boomer and older crowd, and they are still alive and well.
The baby boomer generation spans a few decades. There are many baby boomers that are over 65, and just like their parents that came before them, they are interested in home and family issues as they get older and retire. If you are an online article author, this demographic creates a huge opportunity for you. Let me explain why.
You see, this generation has lived well in the middle class, they have money to spend, and they are now all online. If you write articles in the home and family category you will find that they will read them online. Over the years, I have written nearly 200 articles on this topic and all the subcategories. What I found is quite interesting.
This generation which reads these type of articles, well, it’s not like the Internet generation, or the younger people that are busy text messaging while driving; instead they appreciate information packed articles of any length. They do not get bored if you write an article over 500 words, and they are not clicking from page to page online in 18 seconds or less.
This is a wonderful thing for an online article author, because they are online to learn things, gain access to information, and they appreciate well-written articles, unlike their younger counterparts. If you’re going to prepare articles on this topic, I hope you will consider who your audience is and what I’ve said here today. Please consider all this.